PPC Case Study: Increasing AdWords Conversions By 133.96% With One Change

How did we increase our PPC client's conversions by 133.96% month over month with a single change? That's easy - we set up an experiment testing a new bidding method and watched the magic unfold. We're going to walk you through our thought process, AdWords experiment, and take a deeper look at the crazy results. Read more for Google AdWords tips:

7 Major Google AdWords Mistakes to Avoid

Google AdWords has become increasingly popular for companies across the board, including healthcare practices. Quite simply, you are able to create campaigns based off of relevant keywords and ads that lead back to your website. You create ads that appear at the top of search results in order to catch users' eyes. If it's that simple, what could go wrong? Quite simply, a lot can go wrong if you don't steer clear of these 7 deadly AdWords sins. Continue Reading Article >