If you manage social media accounts and you’ve been at it for a while, then you’ve probably noticed a definite decline in Facebook’s organic reach. If you have, don’t worry, you’re not crazy. The decline, while a bit worrying, may actually be working in your favor. Read more to find out why how your organic reach is being directed and how you can help it be seen by the right people.
While there may not be a magical formula that advertisers can use in order to create a wildly successful Facebook campaign, there are certain things you can do to increase your ad’s likelihood of success. You may have heard that movement attracts users to your ads, but we wanted to put that to the test. So, our advertising team created a Facebook experiment comparing the results of image-based ads and video-based ads. Let’s dig into the experiment and conclusion.
Having a marketing company on your side makes a world of difference when trying to expand your reach. That being said, not all marketing agencies are a good fit for your specific organization, and hiring the right healthcare marketing agency is very important to the overall success of your brand. Read more to learn about the benefits of choosing a healthcare marketing agency to represnent your healthcare practice's marketing needs.
Knowing how to optimize your page content and make it visible to search engines is the most important part of blogging and marketing content! Without it, your audience may not even be able to find your posts and your site's traffic will suffer significantly. If this sounds like something you’re struggling with, here are 5 easy back-end optimizations for your blog posts you can use to improve your pageviews and site ratings.
With so many people looking for things online today, a practice’s website is the new first impression. Is yours standing up to the competition? Check out our website redesign checklist and find out for yourself. In the case that your website does need a bit of revamping, have no worries! We won't leave you with just tips on doing it yourself – we'll do it for you! Read about our website redesign services and why it is we can help you with just about any of your marketing needs.