If your practice is going to get started using social media, a good first step is to go through an initial checklist to determine where to begin. In some cases, you might already have laid the groundwork and you’re just ready to figure out what to do next. I’ve often heard doctors ask, “Does my practice really need a Facebook page?” or “Why do I need a blog?” I always respond to them the same way, telling them that they need to join the conversation that patients are already having online. By refusing to adopt social media as a part of their marketing plan, medical practices are taking themselves out of the game.
Start transforming your marketing today with our checklist:
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