Tackling paid search advertising isn’t an easy feat – keyword research, creating ad copy, determining negative keywords, setting up audience targeting, etc. It’s especially difficult if you’re running a one-man show and trying to figure out why your campaign isn’t converting. With so many moving parts, how can you pin point what went wrong in your campaign? And better yet, how can you increase your conversions? Here's how our client increased their conversions by 37% after cutting their AdWords budget in half.
Getting started with AdWords can seem intimidating, but the ceiling for online marketing is extremely high, so optimizing your strategies to increase your traffic through Adwords might take a little help. Here are 5 of the best blogs to provide you with the extra tips and information you need to get the Google Adwords quality score you’ve been waiting for.