marketing campaign ideas

The Art of People Watching: Learning From Other Marketing Groups While Staying Original

We know what works because we’re people-watchers. We track trends on social media, email marketing, and SEO, and our content reflects that. But that’s not all we do. We watch other healthcare marketing companies, too. We learn from their findings, their patient preferences, and what works for them. Marketing is a collaborative medium. We work together within our team, with our clients, and with others in the world. All three work together with just as much importance

Inspiration is Everywhere: Healthcare Marketing Campaigns to Take Note Of

We all wish we came up with the ALS Ice Bucket Challenge in 2014 that took social media by storm. Their campaign successfully raised awareness for an important cause while encouraging a fun challenge that required interaction. Isn't that what all marketing gurus are hoping for when they launch a creative campaign? Here's how to run your own incredible marketing campaign.