Doctor Appreciation Day may be on March 30th, but that shouldn't stop you from showing your appreciation all year round. Whether you want to read your doctor these inspiring quotes, send them a Thank You card with your favorite quote hand-written, etc., be sure to use these inspiring quotes to celebrate your lovely doctor. Continue Reading Article >
5 Ways to Make Your Patients Truly Feel Like Stars
Your patient’s satisfaction with your healthcare services is an important aspect of customer service. Patients become consumers when they go to the doctor’s office, hospital, or clinic. Improving customer satisfaction and providing patient-centered care should be an important part of your business. Social media and healthcare marketing are an important aspect of the mix for patient satisfaction. Continue Reading Article >
Healthcare Marketing: Why Patient Communication is Essential
Patient communication is a vital part in clinical practice. If done well, it provides a therapeutic effect for the patient. Patients who understand their physicians are more likely to acknowledge health problems and their treatment options. Research has shown that effective communication can also help a patient's health as much as pharmaceutical drugs. However, some physicians don't take this communication seriously within their healthcare practice and here are some reasons why they should. Continue Reading Article >
How to Embrace Millennials in your Healthcare Marketing Strategy
While traditional marketing efforts are targeting the Baby Boomers, new technology and a growing consumer market demands a new approach when targeting millennials. Their power and influence is growing dramatically and soon they will make up about one-third of the global population. In order to engage a new demographic, you need to know what motivates them. Here are some strategies to consider when marketing to millennials.
Dealing With Negative Reviews: Why It Matters
Addressing negative reviews is crucial in maintaining a positive image within the community. The fact of the matter is, most people only leave reviews under exceptional circumstances, and usually this falls under exceptionally bad circumstances. If we took the time out of our day to publicly compliment every business when we left in a standard, decent or good mood, we wouldn’t have time for the important things, like binge-watching Friends. So, why should you take the time out of your Netflix marathon to respond to negative reviews? Continue Reading Article >